Digital therapeutics startup Mindset Well being scores $12M in Collection A funding


Australian startup Mindset Well being has scooped up $12 million in a Collection A funding spherical led by King River Capital. The spherical was additionally joined by Tenmile, Yard Ventures, WordPress founder Matt Mullenweg, Linktree founders Anthony Zaccaria and Nick Humphreys, and Banana Capital, amongst others.

Launched in 2018, the corporate develops a spread of hypnosis-based DTx apps which deal with well being circumstances equivalent to irritable bowel syndrome, menopause, and most lately, smoking cessation. Its apps are at the moment being utilized in the US, Australia, and the UK.


Mindset Well being plans to make use of its recent funds to develop and launch new DTx apps for anxiousness and despair, sleep, and persistent ache. It’ll even be used to proceed its medical and real-world analysis programmes to additional show its merchandise’ well being and financial advantages.

Its newest funds may even go to strengthening its present apps and enhancing its present hypnotherapy programmes with further options and personalisation.


Including to the DTx scene in Australia is a brand new web-based digital intervention instrument that helps most cancers survivors handle their concern of most cancers recurrence. Known as iConquerFear, the digital programme was tailored from the therapist-delivered remedy initially developed by a most cancers medical trial group beneath the College of Sydney. This digital adaptation comprises 5 modules that includes interactive workouts on purpose setting, consideration coaching, and mindfulness. 

Exterior Australia, South Korean regulators lately permitted the primary native DTx for insomnia. The cellular app-based machine referred to as Somzz by Aimmed delivers a CBT programme that helps enhance sleep length. 


“The worldwide demand for our hypnotherapy programmes – pushed by healthcare practitioners who recognise their effectiveness in supporting sufferers and suggest their use – has confirmed our thesis and demonstrated the deep market urge for food for easy-to-use options that may assist folks handle and stay effectively with underserved well being circumstances,” Mindset Well being co-founder Alex Naoumidis stated. 

“This newest financing will help us to proceed to fulfill that demand and in new areas with a broader product providing, in addition to funding further analysis applications instrumental to producing high-quality digital applications backed by medical rigour,” he added.

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